19th 'Brands Fashion Show' in Minsk united fashion, business, and technology
One of the main fashion events in Belarus - the 19th 'Brands Fashion Show' - took place in Minsk. This large-scale project gathers leading designers and global brands. The event became a key platform in the Belarusian fashion industry, uniting fashion, business, and modern technology. The format of the project demonstrates how companies from different sectors can integrate into a fashion show, thereby gaining extensive media coverage and new customers. Special attention was drawn to collaborations between companies and fashion shows, such as Huawei, MTBank, hoster.by, and Delonghi. Within the framework of the Fashion Show, viewers saw 11 collections from various designers and brands, including the Italian FEMMES FATALES, Zina Couture, МОЁ, Avimova.brand, and others.